Spring 2012 Hair Trend: The Wet Look

Monday, September 12, 2011



Redken Creative Consultant Guido chose a natural, effortless high-shine hairstyle for Alexander Wang’s collection this Spring/Summer season to create the overall look of nonchalant yet elegant downtown girl.


This is a very natural look that a girl could very easily achieve herself. It’s got that ‘just out of the shower’ feel to it, and I think it’s very chic to have a wet hair look when fully dressed in amazing clothes, like Alexander Wang. The very trendy, fabulous clothes in this collection paired with the effortless hair makes for a very cool finished look.


–Guido, Redken Creative Consultant


Rock the Look:


- Section hair and heavily apply full frame 07 protective volumizing mousse to damp hair from roots to ends


- Create a messy center part and rough dry with a blow dryer for natural texture


- Next heavily apply All Soft Argan-6 Multi-Care Oil to hair for a super high shine look





Rock the Beauty Look: 


Select Moisturecover was blended over well-moisturized skin with fingers only where needed to perfect skin.  For the eyes, Smolder Eye Kohl was applied to the upper lashline and blended upwards from both the inner and outer corners with 239 Brush, leaving the middle of the eyelid bare. Excess product left on the brush is then diffused through the lower lashline.  Finally Studio Moisture Fix SPF 15 was applied on a cotton swab and used to remove a bit of liner through the lower lashes before re-applying Smolder Eye Kohl and blending once again.  Black Cremestick Liner was applied as a thin line through the upper lashline with 210 Brush, and then rolled onto the root of the lashes. Excess product left on the brush also accentuates the lower lashes.  M·A·C Pro Gloss Texture was applied on the centre of the eyelid to finish the eye.  The lips were hydrated, but natural.